01
The space that surrounds you
LED screens on ceiling, floor and walls up to 6.5×3 m. A physical environment designed so the visitor feels inside the threat from the moment they step through the door.
BeDisruptive · Cybersecurity Experience Center · 5 global sites
Making the invisible visible.
Cybersecurity happens out of sight. In the BeDisruptive showroom, the visitor steps inside the threat: 20 minutes across 4 acts, a virtual city with 5 real attack sectors, LED screens on ceiling, floor and walls. Five global sites where the product is experienced first-hand.
An experience in four acts
02
The glass that reads you
Holographic projection on curved glass and body-presence sensing. The space reacts to your position before you touch anything.
03
The city of five threats
A virtual city with 5 sectors — streets, dam, factory, hospital, airport — where each scenario recreates a real cyberattack with its own logic and consequences.
04
You are the target
The 20-minute experience turns the visitor into the protagonist of their own vulnerability: first you see it, then you understand it, then you act.
What we made possible
Five sites where cybersecurity is lived.
BeDisruptive trusted that we could turn the most abstract product on the market — digital security — into a physical experience the visitor remembers. Five global sites, one language: architecture, technology and narrative working as a single system.
5global sites
20 minguided experience
5 worldsof cyber-threat
Three Noisy layers, one project
Noisy Studio — buildsThe physical architecture of the 5 sites: immersive room with LED on ceiling, floor and walls, a curved-glass zone, a 4-act journey designed metre by metre.
noisyvr — enablesThe engine that drives the virtual city in real time: 5 cyberattack sectors simulated with technical precision, body-presence sensing and touch interfaces synchronised across every screen.
noisy.art — transcendsThe narrative direction of the 5 worlds: turning cybersecurity data into experiences the visitor lives first-hand, with their own script, rhythm and climax.
“In cybersecurity, what protects stays invisible. Our mission was to build the space where it can finally be seen — and where the visitor lives it in their own skin.”
Noisy Studio · BeDisruptive Cybersecurity Experience Center
5 sites · globalCybersecurity Experience
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